Wednesday Workshop - Traditional Media

Description

This six-week series will feature a variety of topics: 

• How to best utilize social media and the latest changes on the top networks

• How to interact with the traditional media to secure your own coverage

• How to create meaningful videos from your phone

• How to ramp up your SEO and website content

• How to build a strong workplace culture

• Utilizing email to market your business or organization
  
   

Traditional Media (September 28)

-In this class participants will learn how to best draft a press release; what are the basic, essential elements to include, and to whom the media release should be sent. 

-The participants will leave with a custom template to use in the future for any media pitching they want to do along with a list of media contacts that are best suited to receive press releases. 

-Participants will learn what makes a great pitch and how to speak on camera.